I'm clever, observant, & striking—in my words & in how I approach a brand.

 

I write personal, sharp copy that's rooted in what people care about. Whether it’s a punchy headline, a longform article, social media concepting & captions, or a full marketing campaign, I start with the audience & work backward to what they’ll remember.

 

My love for sports & fan-first branding is what got me into copywriting in the first place (Remember those classic This is SportsCenter commercials?). Since then, I’ve written for all kinds of clients—local farms, luxury hotel magazines, cult-favorite cookware brands, real estate agents, & even a cybersecurity firm—with national reach, all while staying curious, strategic, & collaborative.​

 

At Clemson University, I earned my B.A. in Women’s Leadership with a minor in Writing: Media Studies. I led student organizations, competed as a Division I athlete, & dove into every opportunity to grow creatively—from a yearlong placement with Clemson’s student-run agency to writing for the campus newspaper, where one of my articles became the most-read of 2022 with over 25,000 views.

 

​My style is adaptable, my tone is thoughtful, & I bring both clarity & edge to the table (fueled by espresso, as I am a part-time barista on the weekends). Whether I’m helping shape a social media voice, writing headlines for print, or pitching social media content, I’m in it for the work that connects and lasts past the doomscroll.